Troubleshooting Device

Every writer should plug the following troubleshooting device — from Frank O'Connor's book on writing, The Lonely Voice — into his every manuscript. In his(transcriptions, actually, of lectures) O'Connor says that there are three things a story requires: exposition, development, and drama. You know that the plot portion of the beginning …

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Why Story Telling Is Such An Effective Branding Strategy

Want to increase your expertise regarding storytelling? Do you glaze over when friends start discussing storytelling? I'm certain that you have observed the accumulation of problems regarding storytelling around this very day. Its obviously an important topic for the population. Although a considerable amount has been said about storytelling over …

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